Inspired by the Arabic words, ‘Latif’ for kindness and ‘Lateefa’ for pleasant, Lattafa resonates with the luxury and elegance of the Arabian culture and it vividly captures the essence of its glorious heritage in its captivating fragrance. As an authorized USA dealer of Lattafa brand and its various products, The Oud Store simplifies the online shopping experience by integrating with other brands to become one stop shopping hub for Arabic perfumes.